Shop URL: www.jam250.co.nz
Give us an overview of your shop. What kind of merchandise, style, theme, etc.
Limited edition designer Tee shirts sold solely over the web.We came up with the idea of only doing limited runs of shirt designs rather than the mass produced normal stuff and to make it all a bit different.
We only print 250 of any design, indivdually numbered. Also the designer gets the chance of earning some cash for their trouble. Up to $1,000.00 nzd
How did you get started?
Vinnie started the ball rolling a year ago, he’s really pasionate about design and also a bit keen on his fashion as well. Then I rolled up with the boring stuff like company stuff and bank accounts blah blah, was also really keen on the idea being a designer myself it all just seemed to fit. Then Robby decided he didn’t have a hole lot going on at the time, thought the idea was awsome, loves a good Tee and before you now it we had a pretty good plan and the rest is history.
Tell us about the creative side of your business? What inspires you? Are you a designer yourself, or do you hire designers?
We have 3 directors that have been involved in the design field for too many years to add up. Our experience spans from architecture, landscaping and metal fabrication.?We have all loaded up a few designs of our own to the site.?The new urban street style of design it what really grabs us, with its easy look and comfy fit. Its all indivdual style and wearing cool stuff and there are some really interesting designers out there.?We also want other designers to send in their designs and ideas and give them the chance to earn some money. We now a couple of guy’s that are really cool designers just starting out and its pretty rough going, so we thought this could be our way of helping out a bit.
What are a couple of important things you’ve learned that have help you successfully grow your business?
I suppose the biggest thing that we have spent the most time on is advertising and trying to get the brand/name out there. Trying to get the best bang for your buck. Really do your home work on your target market and where they hang out and also what they want. Try and iron out all the systems before you go live… Really this is time well spent.
Any cool plans for the future? Are you planning on growing your product line to other types of apparel?
Aahh the future not to sure really, always looking at growing. Everyone tends to get into the hoodie side of things and we don’t really like following like sheep We have some things burning away slowly on the side at the mo but you will have to wait and see what happens in the future.
What celebrity would you most like to see sporting one of your tees?
Give us a couple URLs of your favorite or best selling products.
Trade me and ebay at the mo really into the whole less rubbish side of things, reuse rather than buy new, trying to help the world one small bit at a time.